After screening in the cinema (and a viewing on television), the award-winning, urgent, sharp, unique stories are just too good to disappear in an archive.
So we set up a separate platform, called Cinedeli.nl, where everyone can enjoy the documentaries, also after they have been presented in the cinema.
By cutting the long name ‘Cinema Delicatessen’ in half we lost 10 letters, but gained a lot of recognizability: shorter in communication, easier to remember, better fitting for a video platform.
A recognisable typographic foundation, combined with a colour palette, originated from Red, Green and Blue, creates two versions of the same identity; one for CineDeli and one for Cinema Delicatessen.
— Anne Vierhout, director Cinema Delicatessen
Ape to Zebra